In thinking about making customers unhappy in the physical world…I can remember just starting out in the working class and not really thinking about the “physical world” ( I had never heard of something called the physical world), and in now really thinking about what the physical world consists of, I think about physiology and physics. Something I most certainly overlooked thinking my job did not consist of making people happy in the physical world, although I must certainly thought about it in dealing with family and its longevity.
If I had put an emphasis on the physical what would of happened differently?.. From opening the door for customers to going to find the merchandise for people asking the important questions of what are they exactly looking for, I would bypass what condition they were in mingling with other customers. This has a lot to do with the comfort ability of each customer. If a customer feels comfortable as if at home, they will most likely spend more time in the store evidently purchasing more product meeting their needs, sometimes with what they haven’t even thought about yet.
The more I interact with the customers the more they feel their not alone in loving the act of what they were doing (in my case “do it yourself” projects becoming very profitable for its uniqueness). They were taking hobbies and making money from implementation and selling the product to people or persons who either don’t have time to do it, or unable to do it physically.
It is true in making a customer unhappy they are quick to react. I’ve found mostly because they were disappointed rather than mad. You have to love what you do and in return the customer will love you for loving and spending time with something as endearing to them. Since “word of mouth” is considered a way of advertising, I found that the more I talked, the more they took it in and began to repeat me. I was knowledgeable as concrete to them, and that’s what they loved about the stores experience. They would often bring others the next time they visited always reminding me of what we talked about the last time.
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